Business Is Boring

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Holly Cardew of Pixc on what’s to be gained from working within Silicon Valley

May 11, 2017

One day when working on an online marketplace entrepreneur Holly Cardew was trying to get some imagery clear-cut onto a white background. Unless you’re a bit of a photoshop whizz, that is a real mission. Holly thought that if this was a problem for her it probably was for others looking to make a professional site, and that insight has led to her successful online enterprise pixc. The demand was out there, and the business has led Holly to startup incubators, being named on the Forbes 30 under 30, and to New Zealand, where she is part of techweek and the sales and marketing jams that the Kiwi Landing Pad makes happen.